Road show in Czech Republic
The "road show" took place in capital cities in the tree target countries Germany, Poland and Czech republic inside and outside entrances of busy shopping centers. In each target country the action roar show continued 3 days, for about nine hours each day. Consumers were invited to taste fruits in joy and celebration mood, since well-being and "re fresh" is something that comes including fruits and vegetables in our diet. Small fruit bags were also handed out to each consumer.
Road show was held in Prague in a space of a shopping mall Novodvorska Plaza, on a Food Truck, during 1st and 2nd of July and 19th of July.
